Pittsburgh Steelers safety Troy Polamalu announced Thursday that he will be cutting his recognizable mane on Veterans Day as part of an effort to spread awareness of issues facing United States veterans.
The Steelers all-everything safety, who hasn’t cut his hair since he was in college, is joining up with the VFW and the Nov. 11 event is appropriately called the VFW Mane Event campaign.
In 2010, shampoo maker Head & Shoulders insured Polamalu’s hair for $1 million with Lloyd’s of London as part of a promotional campaign. Since that time, Polamalu has been featured in several of their commercials.
Polamalu isn’t the first Steelers player to trim hair for a cause, however, as defensive end Brett Keisel has been shearing his beard to raise money for the cancer programs at Children’s Hospital of Pittsburgh at UPMC for a few years now.
Polamalu encourages everyone to go to the Mane Event website as there are several ways that you can show your support for veterans as well.